Likability – Principles Of Persuasion (All The Way From Rome)

Likability is one of the Principles of Persuasion from Muneer’s #1 international best selling book “Power Persuasion: 6 Strategies to Instantly Influence and Hypnotise Both Online and Offline”. You can purchase it for only $6.99 on Amazon.

Muneer recorded this video in front of the Colosseum in Rome to explain the importance of likability. It is one of the six persuasion principles and will help you in persuading and influencing people. Watch the video right here to learn more about it:

How is likability related to influence and persuasion?

When in Rome, do as the Romans do.

This proverb is quite well-known and famous but do we all know what it really means? It means you have to relate to a person in order for them to like you. This is because people love talking about themselves. Their favorite subject is anything related to them. They love hearing their name and they like people who agree with them. So, once you relate to a person, they are more inclined to like you. And if they like you, there are more likely to be persuaded and influenced by you.

It’s not just about relating to someone but also doing what they do. It could be as simple as copying their actions or their reaction to something. But once they see that have become a part of their thoughts/country/conversation, they will be easier to persuade and influence.

Want to learn how to become more influential?

Read the first chapter of Muneer’s book for free by clicking the link here! Meanwhile, have a look at some of the reviews from the readers:

“His thought provoking book was informative and gave me a new perspective on my sales approach.”

“Muneer put just the right amount of personal stories to make it feel like he’s talking directly with you.”

To read the complete list of the principles of persuasion, purchase the book here.

Habiba Tahir